Dear LCC collegaues, sponsors and partners

step into the pinnacle of belonging and innovation: the LCC Annual Summit 2024!

From 12-15 June, Braga will be "our place to be": Embark with us and fellow 250 LCC colleagues from 105 countries on a journey to transformation, where we are bringing together LCC peers and global thought leaders from around the globe! 

Event Highlights

  • Leisure Travel /DMC: Immerse yourself in the trends and innovations revolutionizing leisure travel.
  • Responsible Travel: Embark on a responsible travel revolution, with tools, services, processes and providers supporting our commitment to responsible travel. 
  • Distribution Dynamics: Navigate the ever-evolving landscape of distribution strategies and technologies. 
  • AI & Technology Transformation: From intelligent automation to data-driven insights, witness the future unfold as we explore the role of AI in reshaping the travel landscape.
  • **Special Surprises Await!**

Get ready for three days of immersive discussions, groundbreaking insights, and unparalleled networking opportunities along with great 1:1 interactions within our DMC and Supplier exhibition areas.

This conference is connected to the LCC Business Travel Meeting exclusively for Business Travel LCC members happening on 12 June, 9 am to 4:30 pm already in Braga.

Date: 12-15 June 2024
Venue: Melia Hotel & Spa ****, Braga / Portugal
Deadline to register:
20 March 2024
Participation Fee: 599 Euro / 499 Euro*

Early Bird: 499 Euro / 399 Euro* - including 3 nights and full programme
*double room instead of single room occupancy. Earyl Bird valid until 20 February 2024

Your presence is vital to make this Annual Summit an unforgettable success. Join us as we set sail towards the future of travel – in Braga, Portugal’s Silicon Valley where innovation knows no bounds!

Kind regards

Martina Groenegres and Siiri Palisaar

We are thrilled to reveal our new annual strategic approach that will accompany LCC in 2024, and that will be filled with life in BRAGA soon. Agile, dynamic, moving forward, future-oriented, modern, young, stylish - or simply: NXT!

NXT is therefore our NXT step in driving forward closer cross-border integration and business development within the LCC network while also focusing on the NXT generation of travellers. Three letters leading to the future of travel, the future generation of travellers, future innovation and the future of LCC!

A prominent X emphasizes the X-factor, our DNA and expertise, but also stands for:

Xchange - powerful network in the corporate and DMC area
Xpand - record breaking growth and ongoing expansion Xpertise - 6300 travel expert and entrepreneurial competence united in one network
Xceed - speed of revolutionary changes in travel and innovative power of LCC Xpress - our DNA and human factor that excels
Xperience - is what our customers can built on and trust in, both in corporate and leisure service excellence - from off the beaten track journeys to responsible travel, our experience makes the difference.

Are you ready for NXT?

Speakers And Agenda

Melia Braga Hotel & Spa*****

Our conference hotel is green-key certified and exclusively booked for our event, to provide an ideal and central setting for a sustainable and memorable global conference.

All about our hotels



BRAGA - our chosen destination

Braga, a vibrant city and one of the country's oldest, is bustling with a youthful population attending its universities.

Established over 2,000 years ago as "Bracara Augusta," the city was founded by Augustus and situated along a major Roman road in the Iberian Peninsula. Serving as the administrative hub of the Empire, it later became the capital of the Roman province of Gallaecia (present-day Galicia) under Emperor Caracalla. The Braga Diocese holds the distinction of being the oldest in Portugal. During the Middle Ages, the city rivaled Santiago de Compostela in both power and significance. It played a role in one of the Camiños de Santiago, as the pilgrimage gained prominence during the Christian reconquest and the formation of Portugal.

The Cathedral of Braga holds the distinction of being the oldest in the country, constructed in the 12th century by the parents of Portugal's inaugural King, D. Henrique and D. Teresa, both interred within its walls. Braga remains a significant religious hub in the nation, with its liturgical and tourist calendar prominently featuring events such as the Holy Week Celebrations and the São João Festival.

Join us for a stunning event in the lesser known north of Portugal - the Silicon Valley where modern transfornation meets cultural heritage and birthplace of an amazing country.

All about our destination


You DMC colleagues on site

Clube Viajar Lufthansa City Center, Porto and Lisbon

Contact persons:
Mariana Morais and Raquel Carneiro
Email: and

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Throwback LCC General Assembly 2023 Marbella

All you need to know about the Annual Summit / FAQ

How much is the Annual Summit?

The Annual Summit participation fee amounts to 599 Euro and is a package price. This includes 3 nights single room, full board, all transfers ,3 exciting dinner programmes and one DMC Live tour within the official agenda. In case you stay in double room, the participation package fee reduces to 499 Euro. Flights are not included.

Is there a Early Bird Discount in place?

Yes, you may reduce your costs of the Annual Summit by booking early. If you register before 20 February, you will enjoy a 100 Euro discount. This means all participants booking by 20 February will only ay 499 Euro in single room (3 nights included) or 399 in double room (3 nights included)

Can I bring a private accompanying person?

Yes you may book your spouse at the special package price of 699 Euro - including all services, but excluding the plenary and workshop programme.

How do I arrive to Braga?

The closest airport is PORTO (OPO) and is onlyl a 30 minutes drive away from Braga. LCC will again arrrange arrival and departure group transfers at fixed time slots several times a day.

Which airlines fly to Porto / Braga?

You have several daily connections from many European destinations to Porto. Lufthansa, TAP Portugal, Vueling, Iberia, Air France, Turkish Airlines, Ryanair, Discover and Emirates fly to Porto. LCC still works on a MICE discount with TAP Portugal to Porto.

When does the agenda start and finish?

The conference starts at 5 pm on 12th June - however the arrival day already offers various oportunities to discover the area, which will be published soon. The Annual Summit then finishes with the farewell dinner on 14 June, so you may depart as of 15 June or enjoy a privat prolongation weekend in Braga, Porto, Guimaraes or Douro Valley. Find our lovely post prorammes in the section "destination".

I am a Business Travel member, and want to attend the BT Meeting as well?

Perfect - this is why we have combined two meetings on pupose. We start with the Business Travel Meeting on 12 June 2024 in Braga (arrival 11 June with joint dinner for BT members only) and finish by 4:30/5 pm, ready to get prepared for the Annual Summit. 1 trip- two meetings! Perfect choice! Pleas enroll on the same link and add the pre-night from 11 June to your booking.